"Up" Producer Jonas Rivera Plays 2009 Video Game for First Time in Latest Episode of "PixARCADE"

July 4, 2026 - 13:59

Jonas Rivera, the producer behind Pixar's beloved film "Up," sat down to play the 2009 video game adaptation of the movie for the very first time. The moment was captured in the latest installment of the studio's "PixARCADE" webseries.

The game, which featured the voice of Ed Asner as Carl Fredricksen, was released alongside the film over a decade and a half ago. Rivera admitted he had never actually played it until now, despite having worked closely on the movie's story and production. In the episode, he navigates the game's colorful levels, reacts to the familiar characters, and shares behind-the-scenes memories of bringing the film to life.

"PixARCADE" is a recurring series where Pixar employees and guests try out video games based on the studio's movies. The show offers a casual, nostalgic look at how these digital adaptations captured the spirit of the original films. Rivera's playthrough of "Up" gives fans a rare chance to see a key creative figure experience a piece of the franchise's extended universe for the first time, complete with genuine surprise and laughter at the game's design choices.